Most people interested in online marketing are also connected to groups and pages with people sharing the same interest. And these pages are absolutely flooded with links to different opportunities and products. Most related to affiliate and MLM and marketed really aggressive.
But do they see results from their aggressive pitching? Hardly! It will of course always be some people clicking these links and joining the opportunity, but most people already has their own opportunity to market and are there to find customers themselves. A bit of catch 22 maybe…
But everyone is telling that Facebook is THE place to market. What is then the right way to do it?
Well, one way is of course to use paid advertising, PPC, but that can become expensive and sometimes a bit annoying since Facebook does not like the idea of MLM. Even if the business model has been around for decades. But you can actually use Facebook for free advertising successfully, and this is how you should do it.
First, what is the profile of the ordinary Facebook user? It is a person using Facebook to:
But if the person you are looking for, are using the Internet to
it would be something completely different. But as you see, that profile does not really correspond with the ordinary Facebook user. But how can I get a Facebook user to buy from me or join my MLM team?
To succeed you need to build your business in two specific steps. That might take a bit longer time than the ”start pitching from day one” strategy, but the result will be much more positive. You should use these simple steps:
So in short, you need to grow a fan base using all your creativity at Facebook and grow a relationship built on trust with your followers. Be yourself and be social and you will see your fan numbers grow. Next, get them to your email list and continue to share good content together with some great offers and presentation of your products.
I will return to this subject since this is an area where many are struggling, and if you have friends interested in this, please share.